Be sure to check our instagram: @iheartbootyofficial & @fightcrc for more updates of all the other events iheartbooty product have made an impact and appearance at!


February 2015 – February 17th, navel surgery nurses were handing out collaboration bracelets in sunny San Diego: https://instagram.com/p/zQVjviIVh1/?modal=true

December 2014 – Solidified another order  of “fightCRC x iheartbooty” collaboration bracelets(20,000)  for March 2015 Colorectal Cancer Awareness Month. #MarchforCRC  #31daysofstrength

September 2014 – September 6th, vendor for Down By The River “Bike 4 Hope” & music festival at the Veteran’s Memorial Park riverwalk in Shelton, CT. Gotta love the huge amounts of local support we create together!!! : https://instagram.com/p/sP4h1iIVnp/?modal=true   //   https://instagram.com/p/snTs3moVt7/?modal=true   //  https://instagram.com/p/sprFJAoVlv/?modal=true

July 2014 –  Raising awareness at the #Pitch4Prevention Target Field, Minnesota event!: https://instagram.com/p/q-G_7xIVto/?modal=true

June 2014 – June 6th, UR-Stop boutique in Trumbull, CT Westfield Shopping Mall gets a 40 bracelet restock: https://instagram.com/p/o6i0u-IVq4/?modal=true

June 6th, we also restocked another 35 bracelets at Sunoco Gas Station, Howe ave Shelton, CT: https://instagram.com/p/o69QA9oVm3/?modal=true

June 16th, construced a business promotion table & stand for iheartbooty at the  People’s United Bank StopNShop Shelton, CT location: https://instagram.com/p/pUIj4SoVs2/?modal=true

June 21st (Summer solstice!) We attended the 5th annual Soupstock music+arts Festival at the Veteran’s Memorial Park riverwalk in Shelton, CT!: https://instagram.com/p/pJ5LKioVlN/?modal=true   //  https://instagram.com/p/phZbNloVmf/?modal=true   //  https://instagram.com/p/pjg06aIVg5/?modal=true

May 2014 – The first week of the month we attended the now annual, Staggered Car Show in Somers, CT. Always welcome, always a great time with many people. Early morning pic before the sky cleared up and a beautiful sunny day unfolded: https://instagram.com/p/nk_NDKoVhW/?modal=true

May 21st, we restocked bracelet inventory at the Sunoco gas station on Howe Ave in Shelton, CT.

May 23rd, Mobil gas station Pershing Drive, Derby, CT started selling our bracelets at the counter. https://instagram.com/p/oXCPZxoVoD/?modal=true

April 2014 –FightCRC took to Portland, Oregon for a 2nd One Million Strong, march for colorectal cancer awareness event. Photo album attached from OregonLive http://www.oregonlive.com/health/index.ssf/2014/04/portlands_one_million_strong_m.html

March 2014  Hundreds, if not thousands of collaboration bracelets were released at the NYC One Million Strong event and the Call-on Congress @ Capital Hill in Washington D.C. // Check the link here for some awesome coverage!  http://fightcolorectalcancer.org/do-something/raise-awareness/2014-archives/

Call-on Congress Recap by Danielle Burgess : http://fightcolorectalcancer.org/policy_news/2014-call-on-congress/excited-advocates-day-1-call-on-congress-2014-recap/    //    http://fightcolorectalcancer.org/policy_news/2014-call-on-congress/simply-amazing-day-2-2014-call-on-congress/  //   http://fightcolorectalcancer.org/policy_news/2014-call-on-congress/happy-recap-day-3-2014-call-congress/

Thursday, March 27th we held a fundraiser at Bertucci’s Italian Restaurant in Shelton, Connecticut for Colorectal Cancer Awareness. Mentioning the event for your dine-in, carryout, or delivery order will initiate 15% or your total order being donated to Fight Colorectal Cancer for awareness, research, and funding. https://instagram.com/p/mDlZ3hoVpI/?modal=true . Thanks to all of the supporters! Over $200 was donated from this night.

NY Magazine mentioned I Heart Booty in a blogpost for the One Million Strong event in NYC March 3rd. https://instagram.com/p/mJDgdYIVlE/?modal=true

February 2014 40,000 ( fightCRC x iheartbooty ) collaboration bracelets arrive just in time for Colorectal Cancer Awareness Month!

December 2013 – We were asked to collaborate on a cancer awareness bracelet with FightCRC, our partnering organization that we donate to quarterly through the year. We constructed a 45,000 bracelet order that includes our I heart booty logo, their Fight Colorectal Cancer logo, “BE STRONG” affirmation, and their social network title (@fightcrc ).  Bracelets will be released and handed out for March Colorectal Cancer Awareness Month in 2014 at the March 3rd event in NYC AND at Fightcrc’s Call On Congress event March 16-18th in Washington D.C. at Capital Hill. We did this collaboration to further spread awareness and our connection with supporters, survivors, and those battling/beating the disease.

September 2013 – Red Bull National Flugtag held an event in Washington D.C. at the National Harbor on September 21,2013 (fall equinox). I sponsored my friends flugtag craft with big iheartbooty stencils. They launched their rolling/gliding craft off the plank a few stories into the harbor below. Here is their team page with a video of their launch http://redbullflugtagusa.com/page/teams/view_team/886/art_of_flug

May 2013 – Staggered Spring Car Show in Somers, CT on May 5th was another great time. We introduced our newly designed ladies booty shorts.

March 2013 – Amy Fulgium sports our gear and stickers as she ran the Undy5000 5k run in San Diego, CA. “”Lots of fun, lots of money raised. I ran my fastest 5k at 29.20 and was fastest female survivor!” -Amy

August 2012 –  We started volunteering at Save A Heart Save A Mind Org. based out of North Hollywood, California. SAHSAM was founded by Susan Williams, mother of professional skateboarder/ successful entreprenur, Stevie Willians. Susan’s goal is to create effective and inventive services to help children, teenagers, and young adults to learn hot to address violence and abuse in a proactive way. She implements her three rules, #1 Clean up after yourself #2 Respect your parents/elders #3 Do good in school . SAHSAM reaches young people whether they’re in school or on the streets. When working with SAHSAM we achieved promoting a healthy/active lifestyle and helped manage the organizations skateboard team at the weekly meetings/events.

October 2012 – Restocked Rampage Skateshop in Bridgeport, CT with more bracelets, stickers, & apparel.

May 2012 – The first ever Staggered Euro Car Show was held May 6th and we were fortunate enough to have space for a vendor’s booth. It was a big success with so many attendees going home with iheartbooty bracelets, tshirts, and stickers to spread the awareness! We were also fortunate enough to vend in the NYC DXC (DunkExchange) Sneaker Show at Chelsea Piers May 20th.

January 2012 – We introduced a new line of apparel. Our t-shirts, tank tops, and booty shorts have been spinning heads since introduced. These products have been quite popular amongst all ages. Hopefully you see them being worn in your area soon enough!

December 2011 – Introduced 3 new colors to our second generation bracelets which contained 5 colors.

July 2011 – Facebook shop officially launched. Our shop continues to help spread our products around the world to a vast majority of people. The revolutionary store enables Facebook users to buy bracelets right from our fan page. If you haven’t seen it yet, check it out here.

June 2011 Started featuring our bracelets & stickers at Sta$h House Boutique in the Trumbull, Connecticut mall. Sta$h Boutique is an urban style exclusive store specializing in sneakers, clothing, and accessories. Since that date they have expanded to 3 other local malls, all of which have our products. (Milford CT, Waterbury CT, and Danbury CT)

May 2011 – I Heart Booty (Good Love, LLC) was founded by Jesse Sansevere.
We originally started out as a company which exclusively made our world famous wrist-bands and stickers. Soon after, we became linked up with Fight Colorectal Cancer, donating 10% of the total revenue towards their great cause. Not only has this move enabled us to educate a wide assortment of people about the dangers of colon cancer, it also helped connect patients, survivors, and family members with a new ice breaker. Colon cancer is no easy subject to chat with the average person about, thus why these bracelets are a great introduction in opening discussion on the topic.


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